Faction
THE FACTION COLLECTIVE

Born and headquartered in the Swiss Alps back in 2006, The Faction Collective is united by a shared vision to create a fresh new generation of freeski equipment where performance and style are one. The high-quality skis are progressive in their construction as well as in their use in freeride, freestyle and all-mountain skiing.  

At Faction, they are passionate about protecting the natural playgrounds and outdoor spaces we love. They are committed to incorporating sustainable practices across the business and sharing these values with the collective, inspiring activism and driving positive change – to inspire the next generation to connect with nature and change the game of skiing. 

Faction skis are tools of escape, made with a respect for the environment and a vision for a better, more sustainable future mixed with a bit of rock ‘n’ roll and that joke that makes you laugh out loud. 

DESIGNED IN VERBIER. HANDMADE IN AUSTRIA. BUILT TO LAST.

The industry-leading skis are designed and tested on home ground mountain faces of Verbier, while the hardgoods team is led from Innsbruck, Austria, to bring to life the industry gold standard in hand-made, precision ski manufacturing. 

They craft durable skis for their fans to enjoy year after year, saving them from buying new skis season-in and season-out and sending the old skis to landfill. The skis are fit for purpose and built to last. 

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